Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India
After working on the social media strategy and execution for Samsung GalaxyS and Samsung Wave smartphones for over 2 months, we wish to share the basic sentiment analysis for the brand, Samsung Mobiles in india towards the end of August’2010.
Samsung Mobiles
Samsung Mobile division manufactures and markets a wide range of mobile telecommunications products across pre-pay and post-pay markets, in both the consumer and business segments. Samsung’s mobile phones are divided into 6 major categories: Style, Infotainment, MultiMedia, Connected, Essential and Business, and the division is led by Vice President, Mark Mitchinson.
The Mobile division is part of Samsung Electronics Co. Ltd.
What are Social Media Sentiments?
Social sentiments defines the moods of consumers, bloggers, advocates and brick-bats and their feelings for the product/brand and passion to stick with the brand. Sentiments Analysis is defined as an attitude of a speaker or a writer with respect to some topic or brand. The exact definition on Wikipedia says,
Sentiment analysis or opinion mining refers to a broad (definitionally challenged) area of natural language processing, computational linguistics and text mining. Generally speaking, it aims to determine the attitude of a speaker or a writer with respect to some topic. The attitude may be their judgment or evaluation (see appraisal theory), their affective state (that is to say, the emotional state of the author when writing) or the intended emotional communication (that is to say, the emotional effect the author wishes to have on the reader).
Status of Social Media Sentiment Analysis for Samsung Galaxy S and Samsung Wave
Position of Samsung Galaxy S
Drilled down analysis of Samsung GalaxyS in August 2010 on Twitter
Note: This is a targeted analysis based on certain keyword in the last one week.
Position of Samsung Wave
We also do detailed product insight reports for our clients. If you’re interested for planing a campaign, launch, event or an online reputation management gig, do get in touch with us. We would be glad to help you with our expertize, team and tools!
Honey Singh
Co-Founder / Head of operations at Media Redefined, Designer by taste & Blogger by hobby. Foursquare, Twitter and Facebook buff! For more details contact honey(dot)singh(at)mediaredefined.com, @honeytech or LinkedIn
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September 2nd, 2010 at 9:12 pm
Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:13 pm
[...] Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India [...]
September 2nd, 2010 at 9:13 pm
RT @MediaRedefined: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:13 pm
RT @MediaRedefined: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:14 pm
RT @MediaRedefined: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:20 pm
RT @MediaRedefined: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:25 pm
RT @MediaRedefined Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/bq2bbe
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September 2nd, 2010 at 9:32 pm
RT @MediaRedefined: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:36 pm
RT @MediaRedefined: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V
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September 2nd, 2010 at 9:56 pm
Social Media Sentiment Analysis of Samsung GalaxyS and Samsung … http://ow.ly/18PVhr
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September 3rd, 2010 at 6:57 am
Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V (via @honeytech)
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September 3rd, 2010 at 10:46 am
RT @doobalah: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India http://bit.ly/cRQ49V (via @honeytech)
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September 4th, 2010 at 7:21 pm
Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India | Media Redefined Blog http://t.co/S5KwLkR via @honeytech
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September 4th, 2010 at 8:08 pm
RT @AbhinavSahai: Social Media Sentiment Analysis of Samsung GalaxyS and Samsung Wave in India | Media Redefined Blog http://t.co/S5KwLkR via @honeytech
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September 5th, 2010 at 10:09 pm
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